Affiliate marketing is a great way for companies to promote their products while earning a commission. It’s a low-cost, high-return marketing strategy that can help your business increase its online sales and grow faster than traditional methods.
Affiliates earn a commission when a sale is made by someone they refer to an online retailer, usually via a link on their website. In addition to earning money, affiliates can earn brand awareness and build a strong community of customers.
There are three main ways affiliates earn money: pay per lead, pay per click, and pay per purchase. The pay per lead structure is best for beginners, while the pay per click model is more lucrative for larger retailers and merchants.
The best affiliate marketing software provides an intuitive interface, a dashboard for tracking campaigns, and multiple integrations with e-commerce platforms. The platform should also allow you to customize the look of your dashboard and share content with other users.
A good affiliate marketing tool will offer a free trial or demo, so you can test its features before committing to a long-term plan. You can then choose whether the program is a fit for your needs and budget.
Many online platforms have a dedicated affiliate marketing department that can help you set up and manage your campaigns. They’ll also be happy to answer questions and provide training.
For example, Unbounce has a comprehensive affiliate program that includes Partner coaches, a custom dashboard to track progress, and promotional materials for marketers and agencies. The company’s affiliate program is ideal for email marketers, social media marketing professionals, and designers.
Another good affiliate marketing tool is Sendinblue, which offers a free account to bloggers and publishers in the email marketing space. The company’s affiliate program pays 30% commission for every referred customer, and it has a wide variety of pricing plans to suit all types of businesses.
Alternatively, you can sign up with ConvertKit, which offers a wide range of email marketing tools and an affiliate program. The affiliate program pays a commission of $30 for every referred customer who becomes a paying subscriber or webinar participant, with plans ranging from $29 to $299 per month.
Coursera is a web-based university that offers digital education in a variety of fields, including entrepreneurship and data science. Their affiliate program is powered by Linkshare and offers commissions of 10% to 45% with bonuses for strong performance.
Amazon Associates is a well-known affiliate marketing program that has over 60,000 affiliates and enables its members to earn up to 10% commission on items sold on the site. This program is a good option for any small business looking to grow their e-commerce store or blog.
If you’re interested in becoming an Amazon Associate, be sure to check out their program guidelines before signing up. This will ensure that your links are safe from scams, as well as keep you in the loop about new offers and product updates.